| News |
What Magazines Do SOM Graduates Read?
We included a survey in the last edition of the Alumni Newsletter, intended
to measure alumni attitudes about an alumni magazine. 165 alumni
responded to the survey, and your ideas and insights are a great help to
us as we strive to develop the new magazine.
Curious how your fellow SOM graduates answered our questions? Here’s a summary of the results.
Number of responses: 165
Number of respondents who found the Alumni Newsletter helpful: 159
Number of respondents who reported reading their online class notes: 101
Class year of respondents:
|
Answer |
Frequency |
|
Yale Alumni Magazine |
83 |
|
Economist |
56 |
|
Business Week |
51 |
|
New Yorker |
45 |
|
Fortune |
34 |
|
Newsweek |
23 |
|
HBR |
23 |
|
Time |
20 |
|
Forbes |
12 |
|
Barron's |
11 |
|
Atlantic |
10 |
|
Foreign Affairs |
7 |
|
Inc. |
5 |
|
Entrepreneur |
4 |
|
Answer (grouped into categories) |
Frequency |
| Ethics/Social Responsibility/Governance | 36 |
| Globalization |
24 |
|
Environment |
6 |
|
Energy |
5 |
|
China and/or India |
4 |
|
Poverty/Wealth Imbalance |
4 |
|
Technology |
3 |
|
Employment Practices |
2 |
|
Forbes |
2 |
|
Innovation |
2 |
| Education | 1 |
|
Fundamentalism |
1 |
|
Healthcare |
1 |
| Work-Life Balance | 1 |